It helps reduce puffiness and inflammation, tightens and tones skin, and boosts circulation (as they explained on a very successful Shark Tank Australia episode).
*Please note Lewis & Sarah are joined for a portion of the programme (but coming all the way from Sydney to do so).
Sarah Forrai is the innovative inventor and co-founder of Contour Cube, the world’s first ice facial tool that has achieved viral status with over 200 million social media views. Inspired by her mother’s centuries-old practice of skin icing, Sarah transformed a simple idea during COVID-19 lockdown into a global beauty phenomenon using her product development expertise and a 3D printer. Under her leadership, Contour Cube has secured investment from four Sharks on Shark Tank Australia, earned organic endorsement from Kendall Jenner, and expanded into major retailers including Sephora UK, Priceline, and Urban Outfitters, creating an entirely new category in the beauty market centered on accessible at-home cryotherapy.
Lewis Battersby is a dynamic entrepreneur and co-founder of Contour Cube, bringing his graphic design background and business acumen to scale the viral ice facial tool into a multi-million dollar global brand. From humble beginnings with a 3D printer in 2020, Lewis has helped steer Contour Cube through remarkable growth, securing a $375,000 investment from four Sharks on Shark Tank Australia and expanding into international markets across the UK, US, and Australia. His strategic vision and “never be afraid to fail” philosophy have been instrumental in building Contour Cube’s presence across 440+ Priceline stores, Sephora UK, and earning recognition from celebrities like Kendall Jenner, positioning the brand as a household name in innovative beauty tools.
Women aged 20-40+, who love natural skincare and wellness, and the ability to customise their ice facials with fresh ingredients People who want at-home skincare tools, cold therapy, and TikTok-led beauty trends Emerging menopause, wellness, and gifting segments Over 1 billion social views; 1M+ followers, multiple viral sellouts, and loved by celebrities like Kendall Jenner and celebrity MUAs like Lisa Eldridge Stocked in major retailers Featured in global press Seven-figure revenue, strong repeat purchasing through our chilled skincare range The largest ice-facial community worldwide
Traditional icing is awkward. It’s slippery and painful to hold, melts everywhere, and isn’t designed for the face. People want fast, effective depuffing relief but don’t have time for complicated routines or products that don’t fit seamlessly into their lives. We created a product that didn’t exist to fill this gap.
Contour Cube is a patented ice facial tool paired with freeze-friendly serums made in Korea that freeze solid and melt back into skin for enhanced absorption and depuffing at the same time. It’s easy to use, mess-free, reusable, and clinically aligned with the benefits of controlled cold therapy for instant results and long-term skin health.
“We loved Sarah and Lewis from the second we met them. Their entrepreneurial journey started as all the best ones do; finding a problem no-one had a solution for. They’ve grown the business considerably in public and online, smashed Shark Tank Australia, and are doing TikTok as it should be done” Paul Finch, Co-founder, Growth Studio
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