Watch the Breakout Beauty UK 2025 Grand Finale Pitches

Accelerator Programmes Startups

The Breakout Beauty UK Grand Finale brought together 12 of the UK’s most promising beauty entrepreneurs for an unforgettable evening of pitches, awards, and celebration.

Each founder took to the stage to share their vision, their journey, and what makes their brand stand out in an increasingly competitive industry. From innovative product formulations to bold brand stories and ambitious growth plans, the quality of pitches was exceptional.

BYERIM and Make Waves were crowned the ultimate winners, with several other founders recognised for standout achievements across innovation, impact, and brand storytelling.

But the real story is the collective talent in this cohort. Every brand represents a unique perspective on what beauty can be – more inclusive, more sustainable, more innovative, and more authentic.



Beard Surgeons: Luxury scented grooming for men, reinventing beard care with style and substance.



BYERIM: Luxurious, inclusive hair and beard care rooted in cultural heritage and self-expression.



Clear For Men: Skincare that blends self-care with mental health advocacy.



Contour Cube: The viral ice facial tool combining innovation, beauty, and practicality.



Make Waves: Award-winning, refillable, gender-neutral antiperspirant championing sustainability.



Miriam’s Collection: Hair and skincare powered by centuries-old rice water rituals and modern science.



Ominira Naturals: Science-led, heritage-inspired solutions for textured and Afro hair.



Project Plump: Clean, clinically proven, needle-free plumping products inspiring confidence.



Spots & Stripes: Pioneering tween/teen brand with 100% natural, age-appropriate formulas.



Striā Lab: Science-first skincare offering evidence-based solutions for stretch marks and body confidence.



Tootilab: Curl care with attitude, blending inclusivity, science, and sustainability.



2bTanned: Vibrant, inclusive tanning brand celebrating every skin tone and individuality.


Explore each founder’s journey: https://www.growthstudio.com/meet-the-alumni/

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